Marketing and Networking Workshop Second Cycle

**Marketing and Networking Workshop - Second Edition**

6 Sessions.

The workshop is intended for women who want to advance professionally through presence, connections, and opportunities. Over six sessions, we will address the fundamental questions of personal branding – why it is important to become a brand, how to define a clear professional identity, and how to translate actions into visibility and opportunities. We will delve into building each participant's digital footprint, ways to consistently and smartly create exposure for ourselves, and understanding how networking operates in centers of influence – from professional communities to conferences and media outlets. The course combines marketing principles with practical tools for managing connections, creating collaborations, and promoting initiatives, and it provides participants with a clear framework for building a precise professional presence and acting effectively over time.

**Facilitator: Tamar Tzionov**

Tamar Tzionov is a strategic marketing, community, and reputation management consultant, who supports organizations, executives, and business owners in building professional presence and influence. With nearly two decades of experience in the marketing realms, she focuses on connecting people with opportunities – by refining the personal message, creating professional presence, and managing advancing networks. Alongside her consulting work, Tamar lectures on academic degrees in marketing and digital fields and serves as an economic commentator in the media on topics of marketing, technology, and business. In her lectures and workshops, she combines strategic thinking with practical field tools – ones that can be implemented immediately, without budgets and unnecessary noise.

The opening of the workshop depends on the number of registrants.