Simply Draw at the Museum
An exhibition presenting a dynamic digital installation featuring paintings created using the Simply Draw app. The app allows users, with no prior experience, to learn painting through interactive guidance and transform masterpieces into the basis for personal creations. All works are created by users and projected in the museum as part of the installation.
An exhibition presenting a dynamic digital installation featuring paintings created using the Simply Draw app. The app allows users, with no prior experience, to learn painting through interactive guidance and transform masterpieces into the basis for personal creations. All works are created by users and projected in the museum as part of the installation.
Israeli tech company Simply develops products that enable everyone to discover new ways to express themselves and nurture their creative hobbies at home. From playing piano and guitar, to singing and painting. The products are based on the development of educators and creators combined with advanced AI technologies for visual and voice recognition, and currently serve millions of users worldwide.
The Simply Draw app allows you to learn how to draw through easy and clear interactive guidance. Inspired by masterpieces from the museum collection or illustrations from the app’s library, you can turn your encounter with art into a personal creative expression. No prior drawing experience is needed. You are invited to experiment, learn, and discover how to express ideas from a personal perspective using color and imagination. All works will be projected in the museum as part of a continuously updating digital installation.
The project is based on the concept of creativity as a natural human ability, which can be stimulated and developed through guidance, providing appropriate tools, and space for experimentation. The activity offers a gradual process that allows developing new skills and discovering the ability to draw. When inspiration meets the right tools, everyone can realize the creativity within them.
A meeting between art and technology
The Simply Draw app has been specifically designed to serve as a digital space for creation that is both safe and enjoyable for children. The app connects digital technology with physical experience in the real world, teaching drawing and sketching skills on paper at all levels.
Through simple and easy-to-practice step-by-step lessons, accompanied by warm and human guidance, children acquire drawing techniques such as shading, texture, and perspective with pencil and paper in hand—while being encouraged to find their creative voice within the learning experience.
It’s time to experiment, create, learn, and share!
The Simply Draw app is also available for use on tablet or mobile phone.
